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THE WILDLIFE MANAGEMENT
PUBLIC EDUCATION (PEAC) FUND:
2006 - 2007 Media Plan

Colorado Division of Wildlife
2006/2007 Educational Campaign


TELEVISION
Flight dates:
4Q06 11/13-12/3
12/11-12/17
12/26-12/31
1Q07 3/5-3/18
2Q07 3/26-4/1
4/9-4/15
5/14-5/27
6/4-6/17
Markets purchased: Denver, Colorado Springs/Pueblo, Grand Junction, Statewide Rocky Mountain PBS, Statewide cable, Zoned cable in Durango
Spot length: :15 and :30 spots purchased in all markets
Stations purchased in each market:
Denver KUSA
NBC/9
KCNC
CBS/4
KMGH
ABC/7
KWGN
CW/2
KDVR
FOX/31
Colorado Springs KOAA
NBC/5 & 30
KRDO
ABC/11
KKTVCBS/13
KXRM
FOX/21
Grand Junction KKCO
NBC/11
KJCT
ABC/8
KREX
CBS/5
KFQX
FOX
Statewide Rocky Mountain PBS KRMA
Denver
KTSC
Colorado Springs/Pueblo
KRMJ
Grand Junction
Statewide cable Networks purchased include: Fox News, CNN, MSNBC, A&E, Bravo, AMC, HGTV
Bonus spots running on 30 networks
Zoned cable in Durango Networks purchased include: Fox News, CNN, Lifetime, USA, TNT, ESPN, History, HGTV
Programs purchased: Broadcast television:
Early morning news, early news, late news
Cable television
Early morning news, prime
RADIO
Flight dates: 10/2-4/1
Markets & stations purchased: 
Denver  KCFR
Boulder KCFC
Colorado Springs/Pueblo KRCC
Grand Junction KPRN
Pueblo KKPC
Montrose KPRH
Vail  KPRE
Durango KSUT
Greeley/Fort Collins KUNC
Translators broadcasting coverage to Craig, Meeker, Ouray, Parachute, Rangely, and Rio Blanco County